Julep is a Seattle based cosmetics company, focused on beauty as connection, not competition. With a responsive site already in place, we were tasked on creating an elegant iOS experience


User flows

Flows were created for each section of the app. We worked with the dev team to make sure certain events would take place with our experience.



With iOS8 standards in mind, we started creating screens to match the user flows.


Visual Design

Working with the Julep Creative team, we began iterations of branding, imagery, and iconography (putting the skin on the bones of the wireframes).


Design lead, user experience & visual design


Linsday Schelmire (Program Manager), Morgan Kim (Designer) + Julep Creative and Development teams