Julep

Julep is a Seattle based cosmetics company, focused on beauty as connection, not competition. With a responsive site already in place, we were tasked on creating an elegant iOS experience

 

User flows

Flows were created for each section of the app. We worked with the dev team to make sure certain events would take place with our experience.

 

Wireframing

With iOS8 standards in mind, we started creating screens to match the user flows.

 

Visual Design

Working with the Julep Creative team, we began iterations of branding, imagery, and iconography (putting the skin on the bones of the wireframes).

Role

Design lead, user experience & visual design

Team

Linsday Schelmire (Program Manager), Morgan Kim (Designer) + Julep Creative and Development teams